Who’s in Charge? You Are.
We’re taking steps that allow you to customize your conference experience.
Executive Director Christina Lewellen shares a new annual conference planning process that puts you in charge. [10-minute read]
Let’s talk about how much I love Starbucks. I was an early adopter (and defender) of the chain because 1) I can get exactly what I want, and 2) I know I’m going to get exactly what I expect for my $5. Whether you’re a fan of Starbucks’ lattes or not, the company certainly kicked off a culture of customization that has transcended many industries.